Adding links to your website gives people a convenient way to learn more about a subject that interests them. Links can be built into text, buttons, or images. Learn more about the guidelines I go by when deciding which type of link to use.

Writing, styling, and placing headings on a website page takes planning and intention. Use readable headings with just one Heading 1 per page and then Heading 2 and 3 as needed to outline the content.

Whether your website is new or has been around a while, decluttering the content to encourage visitors to browse is always a good idea.

Whether you design your website on Squarespace or some other platform, you’ll be making color choices that are unified and compatible across your website, from the text to the buttons to the colors in the images. Designers call these color choices a color palette. Here’s how I simplify color selections for my clients.

There’s no need to migrate to Squarespace 7.1 any time soon. But if you’re ready for a redesign anyway, you’ll get more design features if you migrate to Squarespace 7.1.

Like the receptionist and reception area in an office, the Home page is the greeting area that needs to contain enough cues to reassure visitors that they're in the right place and give them guidance about how to find what they need and what to do now that they're there.

Integrating automatic appointment scheduling with your website frees you from tedious back-and-forth conversations to set up appointments. I’ve tried and tested a number of scheduling programs and have two that I recommend to my website clients.

Whether you want to archive a page for posterity or for your future use, here are the instructions for properly archiving the page without causing 404 Page Not Found errors on your Squarespace website.

I recommend starting your business with a Google Workspace Business account so your business email address includes your domain name. But a personal Google account can be useful for many everyday tasks. In this blog post, I cover how the two types of accounts differ.

Squarespace assigns every new website a built-in domain, a Site ID, that ends with “squarespace.com.” I recommend changing the random ID Squarespace assigns to be something you’ll remember.

To stretch and expand the background image to the top of your website, change the site header color style to Adaptive. The site header then becomes transparent so the background image shows behind the navigation text.

You can remove the "www" to shorten your website URL to make your website name more visible. You can do this with a primary domain registered with Squarespace or one registered with a third party.

The clickable image that shows up on social media posts is called a link preview image. In Squarespace and other website editors, you can designate a specific image to show up when you share a website page on Facebook, LinkedIn, or Twitter/X.

Understanding in advance how your website will support your business will inform your website's design and content.

The aspect ratio of an image is its width relative to its height. Understanding aspect ratio helps you design your pages with images that look attractive and well-matched. Aspect ratio choices can also help with planning and choosing images you’d like to use on your website.

As a Squarespace Circle Member, I bring lots of benefits to my clients’ projects through the supportive professional community I belong to. As my client, you also get direct benefits I pass on to you, like an extended 6-month trial period and 20% off your first annual purchase.