Like the receptionist and reception area in an office, the Home page is the greeting area that needs to contain enough cues to reassure visitors that they're in the right place and give them guidance about how to find what they need and what to do now that they're there.

Integrating automatic appointment scheduling with your website frees you from tedious back-and-forth conversations to set up appointments. I’ve tried and tested a number of scheduling programs and have two that I recommend to my website clients.

Whether you want to archive a page for posterity or for your future use, here are the instructions for properly archiving the page without causing 404 Page Not Found errors on your Squarespace website.

I recommend starting your business with a Google Workspace Business account so your business email address includes your domain name. But a personal Google account can be useful for many everyday tasks. In this blog post, I cover how the two types of accounts differ.

Squarespace assigns every new website a built-in domain, a Site ID, that ends with “squarespace.com.” I recommend changing the random ID Squarespace assigns to be something you’ll remember.

To stretch and expand the background image to the top of your website, change the site header color style to Adaptive. The site header then becomes transparent so the background image shows behind the navigation text.

You can remove the "www" to shorten your website URL to make your website name more visible. You can do this with a primary domain registered with Squarespace or one registered with a third party.

The clickable image that shows up on social media posts is called a link preview image. In Squarespace and other website editors, you can designate a specific image to show up when you share a website page on Facebook, LinkedIn, or Twitter/X.

Understanding in advance how your website will support your business will inform your website's design and content.

The aspect ratio of an image is its width relative to its height. Understanding aspect ratio helps you design your pages with images that look attractive and well-matched. Aspect ratio choices can also help with planning and choosing images you’d like to use on your website.

As a Squarespace Circle Member, I bring lots of benefits to my clients’ projects through the supportive professional community I belong to. As my client, you also get direct benefits I pass on to you, like an extended 6-month trial period and 20% off your first annual purchase.

Being able to preview your website live without logging out of Squarespace is a convenience for testing and proofreading before you launch.

You can add a Social Sharing image to Squarespace to be shown as a link preview for your website when you share a URL on Facebook, LinkedIn, and Twitter. The size of 1200x628 pixels works best for those platforms. You can also set custom images for specific website pages or blog posts to draw extra attention to them.

Squarespace lets you promote your blog post automatically on your connected social media accounts through the Share settings for the post.

Squarespace and Square are two different companies. They both support online stores, so it can be confusing when you are doing research about getting your business online. Squarespace is my favorite website builder, so this blog post will explain how it’s different from the company called Square.

If you only sell a few gift certificates per year, adding a page with a PayPal Buy Now button for purchasing can be a low-cost way to add gift certificate sales to your website.