Blogging to social media from Squarespace
When you add a blog post through Squarespace, you can use the Share settings to select which social media accounts connected to your website should promote your new blog post. Be sure to add an excerpt for your post in the Content settings. The excerpt is used as a brief description of your blog post when it is published on social media.
Connected social media accounts are available for promoting the blog post
Enable the social media account and Save.
Your social media accounts must already be connected to your Squarespace website in your site’s Settings - Connected Accounts panel.
Settings - Connected Accounts affect which Share options you have for blog posts
[Updated July 2023 to reflect where these options are found in Squarespace now.]
Adding links to your website gives people a convenient way to learn more about a subject that interests them. Links can be built into text, buttons, or images. Learn more about the guidelines I go by when deciding which type of link to use.
Writing, styling, and placing headings on a website page takes planning and intention. Use readable headings with just one Heading 1 per page and then Heading 2 and 3 as needed to outline the content.
Whether your website is new or has been around a while, decluttering the content to encourage visitors to browse is always a good idea.
Whether you want to archive a page for posterity or for your future use, here are the instructions for properly archiving the page without causing 404 Page Not Found errors on your Squarespace website.
I recommend starting your business with a Google Workspace Business account so your business email address includes your domain name. But a personal Google account can be useful for many everyday tasks. In this blog post, I cover how the two types of accounts differ.
The clickable image that shows up on social media posts is called a link preview image. In Squarespace and other website editors, you can designate a specific image to show up when you share a website page on Facebook, LinkedIn, or Twitter/X.
Understanding in advance how your website will support your business will inform your website's design and content.
Being able to preview your website live without logging out of Squarespace is a convenience for testing and proofreading before you launch.
You can add a Social Sharing image to Squarespace to be shown as a link preview for your website when you share a URL on Facebook, LinkedIn, and Twitter. The size of 1200x628 pixels works best for those platforms. You can also set custom images for specific website pages or blog posts to draw extra attention to them.
Squarespace lets you promote your blog post automatically on your connected social media accounts through the Share settings for the post.
Taking the time to add a note to your invitation to connect to someone on LinkedIn improves the chances of the invitation being accepted. Adding information about how you know the person or mutual connections you have builds trust.
A footer is the last section of information at the bottom of a website page. Use this valuable area to show contact information, add links to website pages, and ask visitors to take action on their way to becoming loyal customers.
Use the Facebook Like Button Configurator to generate code to add a Facebook Follow button on your website.
Here are my 10 favorite text tips to help you create a modern and professional-looking website on Squarespace or any other website platform.
One of the first decisions you'll make with a new website is the choice of typefaces, especially those used as display accents throughout your site, such as the Site Title and Headings. Your website probably includes typefaces that suit the design template you chose, but if you would prefer another typeface, there are many to choose from.
I used the free version of MailChimp for several years and found it easy to use. I now use MailerLite because it allows a Welcome letter automation sequence that MailChimp no longer offers on the free plan. Still MailChimp is a good choice for small-business owners who want to add a newsletter to their site without the monthly cost of an email marketing plan if they only need to send new subscribers a single Welcome letter.
As you start a blog, first determine the focus of your blog. Then choose topics that are relevant and that are in your area of expertise. Blog posts can contain text, images, videos, links to other blog posts, links to podcasts, and personal or creative endeavors. Each blog post adds content to your website and gives you cumulative client-attracting and SEO benefits.
Kerry A. Thompson
You don’t need a big agency to get your website done. You just need the one right person. I offer Squarespace website design and content development services for creatives, coaches, and healers. Learn more in a free 30-minute consultation.